Personalizing the homepage based on customer groups

pratiksha.lihinar

Hi everyone,
I'm working on personalizing the homepage based on customer groups using the CMS, but I'm running into a challenge. Specifically, I'm trying to get the customer group data and use it to conditionally render content in the CMS templates. What would be the best approach to pass the customer group data and match it within the CMS for personalization? Are there any alternative approaches or best practices that anyone has used for this scenario?

profuel

Never tried anything similar before, @pratiksha.lihinar

My idea would be to create a new relation CMS block → customer group, and then for each customer you either take the related blocks or default ones, if none were assigned.